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David Ogilvy
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Anytime Ogilvy hired an office head for his firm, he would send them a nesting doll. Within the innermost doll, he left a note: “If each of us hires people who are smaller than we are, we shall become a company of dwarfs. But if each of us hires people who are bigger than we are, we shall become a company of giants.” {tags: People}
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